Boise · Meridian · Nampa · Caldwell

Video that does its job.

Every project starts with one question: what should the viewer do differently after watching? Then we work backward from the answer. That is the difference between video that gets made and video that works.

Twenty years of storytelling for national broadcast and Fortune 500 brands. Now working with businesses across the Treasure Valley.

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What You Can Buy

The videos most businesses actually need.

You don't have to know what to call it. Point at whichever one sounds like your problem and we will sort out the rest on the phone.

Company Story

The one video that explains who you are and why you are worth choosing. Lives on your homepage and goes out ahead of your sales team.

Explainer Video

A walkthrough of your product, your process, or your plant floor. Explains the thing clearly without turning into a commercial.

Testimonials

Let a customer say the thing you cannot say about yourself without sounding like a brochure. The single most persuasive format there is.

Educational

Teach the same thing the same correct way every time. Training, safety, onboarding, patient education, or anything you are tired of explaining in person.

Content Marketing

An ongoing series rather than a one-off. Answers the questions your buyers keep asking, so your website earns attention instead of renting it.

Social Media Ads

Short vertical creative built to be paid behind, not just posted. Multiple versions so you can test what actually converts.

Something Else Entirely

Live event coverage, a founder message, a trade show loop, a video your board asked for and nobody wants to make. If it involves a camera, ask. The answer is usually yes.

The Actual Problem

Most companies don't need better video. They need video that keeps showing up.

You have probably done this before. A production company shows up, makes one very nice film, sends an invoice with a lot of zeros, and disappears. Eighteen months later the video is out of date, nobody has anything to post, and the whole thing starts over.

That model is built for agencies, not for you. What a working business actually needs looks different:

What It Costs

$3,000 a day. That is the whole price.

Most production companies will not give you a number until the third meeting, then hand you a proposal with line items you have no way to evaluate. Here is the number.

$3,000per shoot day, turnkey

Simpler days run $2,000. One subject, one location, one message, no coordination beyond showing up. Most companies do not need the full day, and I would rather tell you that than sell you one.

Every day includes

  • Up to six hours on site
  • One finished video, up to three minutes
  • Three short vertical cuts
  • Captions burned in and as a separate file
  • One round of revisions
  • Delivered within ten business days

Four finished pieces from one day, edited, captioned, and ready to post. There is no separate post-production invoice, because post is the job. The shoot is just the part you can see.

Up front pricing, always

A second location in the same day, paid talent, a scripted piece that needs a writer, or travel beyond 40 miles from Boise will move the number. You will know before we book, never after the fact on an invoice.

We make a budget go further

Twenty years of doing this, plus tools that did not exist five years ago, means there is almost always a way to get what you want for less than you expected to pay. Bring the complicated idea to the call anyway. We will find the version that fits.

Add on · Marketing Services

$900 a month. Give me access to your YouTube, LinkedIn, and social accounts and I will run the promotion behind the videos: publishing, targeting, audience building, creative testing, and a monthly report. Your ad accounts stay yours and you pay spend directly, so nothing is marked up.

How It Works

Three steps, then it repeats.

01

A twenty minute call

I ask the questions that decide everything: who has to see this, what you need them to do afterward, where we can shoot, and who needs to be on camera. You hang up knowing exactly what to line up.

02

You line up three things

A location, the people who need to be in it, and a date. That is the whole list. I bring cameras, lighting, audio, and everything else. No prep packet, no homework, no script for you to write.

03

Shoot day, then ten business days

Up to six hours on site, working around your operation rather than stopping it. Everything comes back ready to post, with one round of revisions included.

New to hiring video? You do not need a script, a shot list, or the right vocabulary. Tell me what you want people to understand and I will handle it from there.

Already know what you need? Send the brief and the deadline and I will execute it.

However much help you want, the price is the same.

The Part Nobody Says Out Loud

But what about AI?

Every marketing company in America is running your work through a machine and not telling you. I would rather show you exactly where, because it is the reason my number is what it is.

Five years ago this day cost three times as much, and most of that difference was hours a machine now does better than a person. Transcribing, syncing, assembling, versioning, captioning, cleaning audio, cutting one shoot into a dozen formats. Refusing to use those tools would mean billing you for work that no longer needs doing. That is not craftsmanship, it is padding.

AI has also made an enormous amount of video worthless. Audiences got very good, very fast, at spotting the stuff that was generated rather than made. Once people file your brand under that, you do not get the trust back.

So the line gets drawn in exactly one place: whatever your audience can detect.

Used hard, where it saves you money

  • Transcription, captioning, and subtitles
  • Rough assembly and first-pass edits
  • Cutting one shoot into a dozen formats
  • Audio cleanup and noise removal
  • Translation and multi-language versions
  • Organizing and searching hours of footage

Never used, where it would show

  • The story and what the video is saying
  • Faces, voices, anything pretending to be a person
  • Generated footage standing in for your operation
  • Fake testimonials or synthetic customers
  • The script your people read on camera
  • Anything at all that carries your name

The savings come from the parts nobody sees. The judgment stays where your name is. That is the whole trade, and it is why the price can come down without the work coming down with it.

The Work

Twenty years of this. Most of it at a level Boise doesn't usually get.

Three theatrically released documentary features. Two seasons of an Emmy nominated series that ran nationally on PBS. Corporate work for Fortune 500 brands, shot in more than thirty countries.

None of that matters to your business except for one thing: it means the hard parts are boring to me. Difficult lighting, loud factory floors, nervous people on camera, a schedule that cannot slip. That is just Tuesday.

Reel · one minute
On set
On set
On set
On set
On set
On set
Location, studio, and live multicam. Different every time you load this page.
Here in the Valley
Trinity TrailerMission Aviation FellowshipEETech
And before that
SonyPBSAmazonFedExChick-fil-A WalmartAMDHasbroJack Daniel's Berkshire HathawaySimon & SchusterBridgestone
The Good Road

The Good Road

Producer · Two seasons on PBS
Emmy nominated
Watch PBS
Ends of the Earth

Ends of the Earth

Producer, director, editor
Theatrical release, 2021
Trailer Stream
Home by Sunday

Home by Sunday

Director, producer, editor
Sony Entertainment
Prime Video Apple TV
Every one of these is public. Watch before you call.
20
Years producing
30+
Countries shot in
3
Theatrical documentary features
10 days
Standard turnaround
Who This Is For

Businesses that need it done right, not done loud.

The best work I have ever done was for companies nobody would call glamorous. Consistent, repeatable, correct, on the date promised. If that describes what you need, we will get along.

Manufacturing & IndustrialSafety and training content, process documentation, capability video. Comfortable on a plant floor, which most local shooters are not.
Construction & TradesProject films, capability reels that win bids, safety content, and recruiting for the crews you keep losing.
Real Estate & DevelopmentCommunity and project marketing, agent recruiting, and brokerage brand content. Not listing walkthroughs.
HealthcareProvider introductions, patient education, and clinician recruiting. The most repeatable content need there is.
Corporate & EnterpriseInternal communications, employer brand, executive messages, and all-hands content for companies large enough to need it done properly.
Nonprofits & AssociationsDonor and impact storytelling, annual campaigns, and event recaps. Budget-conscious pricing that still looks like the real thing.
Next Step

Let's find out if this is a fit.

Twenty minutes on the phone. Tell me what you are trying to do and I will tell you honestly whether I am the right call. If I am not, I usually know who is.

Email
hello@treasurevalleymedia.com

Serving Boise, Meridian, Nampa, Caldwell, Eagle, Star, and Kuna. Anything within 40 miles of Boise is included in the day rate.